User-centric design
Low-friction experience

Designer

Designing products that feel effortless

I design at the intersection of behavior, detail, and intent
Transforming friction into clarity and complexity into something that feels simple.

Currently designing EV charging ecosystem at Shell Recharge Solutions.
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What I notice

Moments of hesitation, unclear labels, and the quiet relief when something simply works.

How I work

Observe first, sketch early, test often, and refine until the interface feels effortless.

Design sensibility

Systematic, user-centered, and detail driven elements. Reducing complexity while maintaining clarity and consistency.

Selected Work

Work driven by user insights.

PnCcover Preview
Case Study PDF
Product Design

Plug And Charge

Crafting a Seamless Plug And Charge Experience by Reducing Cross Platform Friction

ResearchJourney mapPrototype

Human moment: Reduce anxiety in the first 60 seconds of the experience.


2026
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CPMS Preview
Case Study PDF
UX Design

Charge Point Management System

Redesigned the core structure, roles, and workflows of CPMS to support large scale EV charge point operations

Information ArchitectureHeuristic EvaluationUsability

Human moment: Make complex decisions feel simpler, lighter and more seamless.


2024 - 2025 . SaaS
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DMS Preview
Case Study PDF
UX · UI · System Design

DBMS

SaaS used to manage and control a large number of devices, such as cameras, controllers, displays, etc, within an organization.

AccessibilityScalabilityExperience

Human moment: Keep the interface familiar while making discovery feel effortless.


2023 · SaaS
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Design Field Notes

Good decisions start with better questions.

Running notebook of things I have learned while working on products. User insights, decisions, and the tradeoffs that shaped the final experience. Less about outcomes, more about how the thinking evolved.

Inside the process

01 · What people expected vs. what they needed 02 · Where the flow broke without warning 03 · The quiet change that made it click 04 · What I would do differently

Journey

Shaped by product, people, and practice.

UX Designer 2

Shell Recharge Solutions

Aug 2025 - Present

Led end-to-end UX strategy for Plug & Charge across B2B, B2C, B2B2C, and third-party MSP ecosystems, driving user research, discovery, journey mapping, problem definition, prototyping, and usability validation.

UX Designer

Shell Recharge Solutions

May 2023 - Aug 2025

Redesigned Charge Point Management System for internal operations and external enterprise customers, resulting in 30% reduction in support tickets by improving information architecture, error handling, and system feedback loops.

User Experience Designer

Kloudspot

Feb 2022 - May 2023

Designed end-to-end experience for a SaaS device management platform, enabling users to monitor, configure, and manage devices at scale, improving platform usability and admin efficiency.

Front End Developer

DXC Technology

June 2021 - Feb 2022

Engineered responsive, enterprise-grade user interfaces for Zurich Insurance, translating design specifications into scalable, brand-aligned, and accessibility-compliant front-end solutions.

About Me

Designing with curiosity,
not assumptions

Hello, I'm Soumya.
Designer working on complex systems and real world workflows.

My work brings together research, structure, and interaction design. I use different tools and approaches to explore ideas quickly and test what works. What matters to me is making things easier to understand, helping users make decisions with confidence, and building products that still feel simple as they scale.

UX Research Interaction Design Vibe Coding Prototyping Design Systems User Testing Information Architecture Wireframing Product Strategy UX Research Interaction Design Figma Prototyping Design Systems User Testing Information Architecture Wireframing Product Strategy
Soumyashree D S Profile

Get In Touch

Open to building, collaborating, and conversations.

Around product and design.

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